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Setup Conversion Attribution for WooCommerce

By default, once you have activated our AFL UTM Tracker plugin, everything is already pre-configured to work with WooCommerce.

This document outline the steps for you to verify that your next WooCommerce Order comes attached with our Conversion Attribution Report.

Checklist

  1. Install our AFL UTM Tracker plugin through your WordPress Admin page. Remember to clear all your page cache.
  2. You can use our recommended default settings or configure it in our plugin settings page (AFL UTM Tracker menu > Settings).
  3. Add our Conversion Attribution Report into your New Order email notification – read the tutorial here.
  4. Place a test order on your online store.
  5. Check if the Conversion Attribution data is successfully captured in the WooCommerce Orders page.
  6. Check if you can view the full Conversion Attribution Report in the Order page.
  7. That’s all!

Place a test order on your WooCommerce store

  1. Use Google’s Campaign URL Builder to generate a campaign url.
  2. With the generated campaign url, open that link in your Private Browser mode as to simulate a new visitor.
  3. Add a product to your cart and go through the checkout process.

View the conversion attribution summary

  1. Login to your WordPress Admin page using your Normal Browser mode.
  2. Go to your (WooCommerce > Orders) page.
  3. Here you will get a quick view of each order’s conversion attribution.
Screenshot of WooCommerce Orders page
Screenshot of WooCommerce Orders page

View the conversion attribution report

  1. To view the more detailed Conversion Attribution Report, click into the individual Order.
  2. You will see the full conversion report under our AFL UTM Tracker metabox.
Screenshot of WooCommerce Order page
Screenshot of WooCommerce Order page