1. Home
  2. Docs
  3. AFL UTM Tracker Documentation
  4. Developer
  5. Cookies List

Cookies List

Our AFL UTM Tracker plugin uses cookies to store data about the visitor visits. Since our plugin is not a full analytics server, we use quite a number of cookies to store various data so that your WordPress server does not need to fill the database of every visitors. We only read the data from the cookies only when a conversion happens or when Active Attribution is enabled.

We hoping to reduced the number of cookies in the future. Here’s the list of cookies which our AFL UTM Tracker plugin generates:

General

Main (introduced in 2.5.0)
afl_wc_utm_main

Cookie Expiry (days)
afl_wc_utm_cookie_expiry

First Landing Page URL
afl_wc_utm_sess_landing

First Landing Page Visit Date (timestamp)
afl_wc_utm_sess_visit

UTM

First Touch UTM URL
afl_wc_utm_utm_1st_url

First Touch UTM Visit Date (timestamp)
afl_wc_utm_utm_1st_visit

Last Touch UTM URL
afl_wc_utm_utm_url

Last Touch UTM Visit Date (timestamp)
afl_wc_utm_utm_visit

Click Identifiers

Last Touch GCLID URL
afl_wc_utm_gclid_url

Last Touch GCLID Visit (timestamp)
afl_wc_utm_gclid_visit

Last Touch FBCLID URL
afl_wc_utm_gclid_url

Last Touch FBCLID Visit (timestamp)
afl_wc_utm_gclid_visit

Last Touch MSCLKIDURL
afl_wc_utm_msclkid_url

Last Touch MSCLKID Visit (timestamp)
afl_wc_utm_msclkid_visit

WordPress Multisite

For sites under the Multisite Network, cookies will have a prefix:

Site 1
afl_wc_utm_1_

Site 2
afl_wc_utm_2_

Site 3
afl_wc_utm_3_